FILOSOFIA
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A sitcom is a funny TV series about the lives of fictional characters.
A documentary is a TV programme that documents real life events.
A makeover show is programme that helpes people change their lifestyle or image.
Game of Thrones is not a reality TV show.
You are what you eat is not a cookery show.
News is a show that reports world events as they unfold.
American Idol lis not a cartoon show.
QVC is not a TV drama.
Coronation Street is a soap opera.
Broadcast is a Word that is used tos ay when or where
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2. THE CIVIL WAR IN THE BASQUE COUNTRY
On 18 July 1936 started the Spanish Civil War, it lasted from July 18th 1936 to 1939.
It confronted 2 sides:
– The Francoist or military rebels, who wanted to overthrow the Republic, backed by the Church, right-wing parties (Ceda, Falange, Carlists), Conservative smallholders, big landowners and industrialists.
– The legally stablished Republic, backed by the Popular Front coalition parties, anarchists and communists, small bourgeoisie, peasants and workers.
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25.1 Marketing planning
Marketing plan sets out the marketing objectives (market share/ sales/ brand awareness), strategy, budget and the activities necessary to achieve objectives.
èOperational department: how much need to be available to sell at what times
èHuman resource: number of skills and staff needed at what times
èFinancial forecast: expected profits and cash flow
25.2 Elasticity of demand
Income elasticity: % change in quantity demanded divided by % change in income.
When income increases
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ENVIRONTMENT:
opinion essay:An environment is the natural world that surrounds us. It is very important to keep it clean in order to live healthy and peaceful life. However, the environmental pollution has become one of the biggest threats for Earth. It can affect our future one day. People suffer from their own mistakes. Pollution endangers our existence and destroys our living environment. The future will either be green or not at all./////People are considered to be the most intelligent creatures
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Def: Fixed arrangement that organizes relations between social roles. Guided by rules and norms of its own. Key concept of the structural- functional theory that sees society as composed of various institutions that play different roles
Def: is a fixed arrangement that organizes the relations between social roles.
Importance: Informs us of relevant info and keeps us up to date
Factors that shape it: Other institutions, geographical features, technological, cultural, econ, political
Metaphors:
- Media as
