1.Semiotics-signs,symbols,Icons & branding.

Semiotics= CL:The study of signs and symbols and their use or interpretation– designation, likeness, analogy, metaphor, symbolism, signification and communication

IN: It explores how words and other signs make meaning. In semiotics, a sign is anything that stands in for something other than itself.

  • Signs produce “meaning”

  • Sign= significance 

  • Social production of meaning via signs, symbols and icons.

=Non-Vocal Communications=

Signals, signs, and symbols.

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Which of the following modern movements led to new ways of studying and thinking about the natural world?

The scientific revolution

Which of the following modern movements challenged traditional philosophies and encouraged new political movements?

The Enlightenment

Which of the following modern movements created new types of jobs for workers and made it easier for factories to produce large quantities of new products?

The Industrial Revolution

How were the causes of the Enlightenment similar

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120 Czarist Russia
At the beginning of the 20th century, the Russian Empire encompassed an immense territory that amounted to one sixth of the earth’s surface. It extended from western Europe, across the Steppes and Siberian forests, to the Pacific Ocean, and from the frozen lands of the Arctic to the temperate shores
ofthe Black Sea.
This vast space housed around 150 million inhabitants in 1917. The population was very unevenly distributed and possessed a great diversity of nationalities, peoples

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The Bismarckian system (1871-1890) German emperor Wilhelm I used diplomacy to maintain the balance of power between European countries. The counselor, Otto von Bismarck, established a system of alliances with the Austro-Hungarian Empire, the Russian Empire and Italy: The Bismarckian empire. The objectives were:Maintain Germany hegemony in Europe to have friendly relationships with the other countries. Prevent France from declaring the war to Germany in order to recover Alsace-Lorraine. With this

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Temas 10-15 lUX MAN

Lecture 10 – Retail 1 A) Modes of distribution: a) Retail (direct channel) b) Wholesale (indirect channel) c) E-commerce d) Omnichannel distribution B) The key role of the store: store plays a fundamental role in the creation of the customer experience journey it is nowadays considered a real temple for the company, where brands communicate values and provide experiences. C) ROPO: it is today’s customers preference, doing an online research and then acquire the product in the stores. D) The store

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3.2. England  and the parliamentary system

the Engish King Charles I was an absolute monarch. As he needed to raise money, he summoned Parliament (an assembly of the kingdom’s representatives) to increase taxes.

However, Parliament demanded restrictions to the king’s power.

Consequently, a civil war broke out between the king’s and Parliament’s supporters. Parliament was victorious, the king was executed and England became a republic. Its leader was Oliver Cromwell, who would become a dictator years

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