Understanding Radio Listenership: A Deep Dive into Audience Profiles & Behaviors
Determination of the Listener’s Profile
Audience research provides insights into the general profile of radio listeners based on sociological variables. This information helps understand the specific listener profiles for different stations, programs, and time slots.
Defining the target listener profile is crucial. This profile emerges from aligning the objectives and constraints of each station and program with the desired audience and the sociological data of the potential listenership within the
Read MoreUnderstanding Instrument Development and Evaluation in Education
Instrument Planning
Planning is crucial for organizing the design stages when developing an educational instrument.
Steps to Making an Instrument
- Determine the purpose
- Define a sample of the performances to be observed
- Specify the conditions of measurement
- Develop the specification table
- Formulate questions, situations, indicators, etc., ensuring alignment with the planned objectives
Difficulty and Complexity of an Instrument
Difficulty
Difficulty refers to the required level of specific content knowledge
Read MoreUnderstanding Marketing and Organizational Behavior: Theories and Techniques
MARKETING THE FORMAL ORGANIZATION
The configuration is intentionally done to differentiate tasks and responsibilities, establishing a structure to achieve the company’s objectives. This organization coordinates and organizes all activities, material, and human resources. It is a structured organization where every person has a specific task, so employees spend their time fulfilling their duties and do not compete with each other by leveling up, etc. That is why authority relations, information, work
Read MorePlanning, Control, Communication & Decision Making in Business
Planning
Planning: The process followed to determine exactly what the organization will do to achieve its goals.
Planning Classes: There are several classifications of planning. According to Stoner, managers use two basic types of planning: strategic planning and operational planning.
- Strategic Planning: Designed to meet the overall goals of the organization.
- Operational Planning: Shows how to implement strategic plans in daily life.
Strategic and operational plans are linked to the organization’s mission,
Read MoreOrganizational Structures and Concepts: A Comprehensive Guide
Objectives of the organization: The means by which an organization’s activities become a unified set that seeks to satisfy personal needs.
Organizational structure: The distribution and management of all the elements that make up an organization.
Vertical organization: The distribution of levels of authority and responsibility; defines and brands organizational functions according to established law and the specificity of the institution.
Horizontal organization: Focuses on the organizational aspects
Read MoreOrganizational Management: Concepts, Processes, and Tools
Legitimate power: conceived by the hierarchy