Introduction to Business Management
Ethics and Corporate Social Responsibility
Business decisions must consider ethical aspects, involving five core values: equality, freedom, dialogue, respect, and solidarity. This consideration is known as Corporate Social Responsibility (CSR), primarily promoted by large businesses.
Why the Boom in Ethical Considerations?
- Increasingly demanding customers
- Importance of horizontal organizations
- Accounting scandals
- Gradual environmental damage
- Impact of anti-globalization groups
Evolution of the Entrepreneur
Classical
Read MoreEffective Communication in Business: A Comprehensive Guide
1. Communication: Objectives, Methods, and Components
Communication is the exchange of information between individuals or entities. In a business context, it involves all stakeholders (departments, customers, suppliers, etc.).
Commercial communication aims to achieve successful sales by understanding customer needs and addressing their concerns. Its main objectives include:
- Facilitating the sales function
- Building customer loyalty
- Improving service
- Minimizing collection times
- Identifying market trends
Components
Read MoreEffective Business Communication: Strategies, Barriers, and Techniques
1. Communication: Objectives, Methods, and Components
Communication is the exchange of information between individuals or entities. It’s a continuous process requiring coordinated elements for effectiveness. In a business context, communication encompasses interactions between departments, customers, suppliers, and administration.
Commercial communication aims to achieve successful sales by understanding and addressing customer needs and objections. Effective communication ensures the message is received,
Read MoreEffective Business Communication: Strategies, Barriers, and Techniques
1. Communication: Objectives, Methods, and Components
Communication is the exchange of information between individuals or entities. It’s a continuous process requiring coordinated elements for effectiveness. In a business context, communication encompasses interactions between departments, customers, suppliers, and administration.
Commercial communication aims to achieve successful sales by understanding and addressing customer needs and objections. Its success hinges on the customer receiving, comprehending,
Read MoreISO 9001:2000 Quality Management System Requirements
General
The design and implementation of an organization’s quality management system is influenced by various needs, specific objectives, products provided, processes employed, and the organization’s size and structure.
This International Standard can be used by internal and external parties, including certification bodies, to assess an organization’s ability to meet customer requirements.
Process-Based Approach
This International Standard promotes adopting a process approach for developing, implementing,
Read MoreOrganizational Behavior and Management: A Comprehensive Guide
Organizational Behavior and Management
Introduction
An organization is a place where two or more people work together in a structured way to achieve a specific goal. Organizational behavior is the study of actions made by individuals, systems, or artificial entities in conjunction with themselves or their environment. In enterprises, it has to be managed to optimize productivity goals. Organizational structures are the formal pattern of interactions and coordination designed by management to link
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