Corporate Strategy and Business Management: A Comprehensive Guide

Corporate strategy-firms general guidance. Mission, vision, goals.

Competitive strategy-how to compete more effectively
Functional strategy-how to use and apply R&C
Strategic Business Units (SBU)-homogenous activities with similar strategy
ABC (academic, Business, consultant)-creates greater wealth of knowledge- not easy to organize
Approaches to S.M-RATIONAL(deliberate)-economics basis, perspective, appropriate when cost of failure is high. ORGANIZATIONAL(emergent)-descriptive,strategic decision-
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Role of Money Market and Capital Market in India

Role of Money Market in India

  • Short-term requirements of borrowers: Money market provides reasonable access for meeting the short-term financial needs of the borrowers at realistic prices.
  • Liquidity Management: Money market is a dynamic market. It facilitates better management of liquidity and money in the economy by the monetary authorities. This, in turn, leads to economic stability and development of the country.
  • Portfolio Management: Money market deals with different types of financial instruments
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Foundations of Management: Leadership, Organization, and Globalization

Unit 1: Foundation of Management

Leadership skills

Inspire and motivate a team to work towards a strategic goal. Effective communication and decision-making. Develop a vision and strategy. Encourage innovation and feedback. Cultivating a positive but diverse and inclusive workplace culture.

Modern Workplace- essential skills

Communication, Collaboration, Critical thinking and problem-solving skills, Adaptability and flexibility, Technological proficiency, Time management, Leadership and management,

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The Impact of New Media on Society: 6 Ways Social Media is Changing the World

WHAT IS NEW MEDIA?

Scholars have found it a bit problematic defining the New Media because the term is admittedly a loose one. Nelson (2011) explained that “the term New Media refers strictly to no particular class of communication hardware but only to some form of functionality; that is, some particular results associated with applying some form of technology in communication”. In this vein, Okoye (2011) sees the New Media as “that class of communication platforms that integrate the ‘mass’

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Understanding Global Economics: Center-Periphery Model and Semiperipheries

The center-periphery model is a fundamental idea in global economics that helps us understand how different regions and countries interact. This model is considered to be the skim of capitalism, and its development starts with colonialism, neo-colonialism, and imperialism.

The center-periphery model represents a pivotal paradigm in comprehending global economics. It underlines the asymmetric relationship between the center and periphery, asserting that the development of one influences the other,

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Canvas: Business Model Components and Strategies

Canvas: Customer segments

Groups of persons or organizations, which a company targets. Differentiation by customer type: B2B/B2C/B2G. By actors: Direct business model: customers=users/Multiside BM: customers & users (facebook)/Marketplace BM: buyers & sellers.

Value proposition

Package of products which generates value for your customer segments. Divided into consumers and sellers or hosts and guests.

Channels

The way you reach your customer segments and propose your value proposition.

Channel

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