Investment Strategies: Style Rotation, Market Neutral, and More
Strategic Asset Allocation
Strategic asset allocation is a long-term investment approach where investors set a target mix of asset classes in their portfolio based on risk tolerance and return objectives. It involves selecting and maintaining this mix over an extended period, periodically rebalancing to align with the original targets. The strategy emphasizes diversification to manage risk and forms the basis for an investment policy statement.
Total Value Added
Total value added is calculated as follows:
Read MoreMastering Personal Selling: Building Strong Customer Relationships
Personal Selling
Personal selling involves direct interaction between a company and its customers to present information and build relationships.
Philosophy
The core philosophy of personal selling emphasizes adopting the marketing concept, valuing personal selling as a strategic tool, and becoming a problem solver and partner for customers.
Major Developments
Several key developments have impacted the field of selling, including:
- Advances in information technology and electronic commerce
- The increasing
Sales Strategies & Product Knowledge: A Comprehensive Guide
Understanding Customer Relationships & Communication
Empathy & Ego Drive
Empathy involves imagining yourself in someone else’s position and understanding their feelings. Ego drive is the inner force that motivates salespeople to make the sale. Balancing these two aspects is crucial for building strong customer relationships.
Etiquette & Relationship Building
Etiquette, or good manners, plays a significant role in improving relationships. Avoid using first names prematurely, refrain from
Read MoreNavigating Global Markets: A Comprehensive Guide to International Marketing
Assessing Global Market Opportunities
Should Your Company Go Global?
The decision to internationalize requires careful evaluation. Begin with an internal audit to assess your company’s readiness, followed by thorough global marketing research to analyze potential opportunities.
Market Entry Indicators
Evaluate potential markets using key indicators:
- Political, Trade, and Legal: Assess political stability, trade policies, legal frameworks, and regulatory environments.
- Economic: Analyze economic conditions
HR Wheel: A Comprehensive Guide to Human Resource Management
HR Wheel: A Comprehensive Guide
Guiding Principles of HRM
Effective Human Resource Management (HRM) is built upon three key principles:
- Consistency: Ensuring coherent actions, employee contracts, and treatment across the organization over time.
- Differentiation: Recognizing the varying implications of work and tailoring HR practices accordingly (e.g., alliance partners, contractors, core employees, key employees).
- Balancing Dualities: Maintaining equilibrium between employee and employer needs, global
