Economic Imbalances & Crisis After World War I

Economic Problems After The First World War

The Rise of Fascism and the Second World War

The First World War, ending in 1918 (not 1829), had profound economic consequences, including the rise of fascism, which contributed to the Second World War. The war also led to the rise of neo-capitalism and influenced the Russian Revolution.

Inflation and the Crisis of 1929

Inflation is the sustained increase in prices over wage increases, resulting in a loss of purchasing power.

The Crisis of 1929 was influenced

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Substitution & Income Effects, and the Role of the Bank of Spain

Substitution Effect

When the price of good X decreases, the budget line shifts, reflecting a change in relative prices. This increases the consumer’s real income. To isolate the substitution effect, we consider two assumptions:

  1. Focus on the change in relative prices.
  2. Neutralize the real income increase from the price drop of good X.

Any line parallel to line CB reflects the change in relative prices, as the slope of the budget line depends solely on them. Line LM meets this condition. Any line passing

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Macroeconomics: Equilibrium, Inflation, and Unemployment

Exogenous and Endogenous Variables

Exogenous variables are those that feed the macroeconomic model, while endogenous variables are those that the model solves for. Adjustment variables help fine-tune the model.

National Accounts

National accounts are a system of records used to calculate aggregate figures, which are the primary focus of macroeconomics.

Classical Model of Equilibrium with Full Employment

This model assumes the labor market is always at full employment. Any unemployment is considered frictional

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Product Life Cycle, Distribution, and Economic Structure of a Company

CMO Variable Product MK-Mix

Product

A product or service is successful when consumer purchases meet their needs. Therefore, the product policy acquires vital significance. The basic utility of a product provides formal and tangible value, as well as added value.

Product ID

Brand recognition identifies and allows the product to be distinguished by a word, name, or symbol. A company may have several brands: individual, family, national, or distributor.

Qualities of a Brand:
  • Easy to remember, identify, and
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Intangible Assets, Cash, and Inventory

Item 7: Intangible Assets, Cash, and Financial Instruments

Intangible Assets

Registration

  1. Development expenditure included in the relevant register increases property values.
  2. Development costs are assumed to have a useful life of 5 years.
  3. Industrial property can have an indefinite useful life.
  4. Goodwill recognition requires payment during a business combination.
  5. Recognized goodwill impairments are irreversible.
  6. Goodwill should be allocated to cash-generating units upon recognition.
  7. A defined capitalization
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Field Marketing Strategies and Demand Forecasting

Field Marketing

Marketers

Are the people or organizations who want to trade.

Market

Any individual or group of persons with whom an individual or group of individuals may have an exchange relationship. The essence of marketing is a transaction or trade.

Conditions for a Marketing Exchange

  1. Two or more social units must have needs to satisfy.
  2. The parties must participate voluntarily.
  3. The parties must contribute something of value in exchange and be convinced that it will benefit.
  4. The parties must have opportunities
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