Key Economic Concepts Defined
Microeconomics
The branch of economics that studies the economy of consumers, households, or individual firms.
Macroeconomics
The branch of economics that studies the overall working of a national economy.
Scarcity
Scarcity is the fundamental economic problem of having seemingly unlimited human needs and wants in a world of limited resources. It states that society has insufficient productive resources to fulfill all human wants and needs.
Economic Efficiency
The use of resources to maximize the production
Costa Rica: Customs & Residency Programs for Businesses & Individuals
Inward Processing Regime (PA) in Costa Rica
The Inward Processing Regime (PA) is a customs procedure in Costa Rica that allows goods to enter the country with the suspension of all types of duties and taxes, subject to a guarantee. This regime is designed to promote re-export and local sales of transformed products.
Modes of the Inward Processing Regime
This scheme operates under two primary modes:
- 100% Re-export (Directly or Indirectly): This mode benefits companies that re-export their entire production
Business Planning & Financial Terminology Explained
Business Planning Essentials
Product & Service Description
This section describes the product or service in detail, including relevant criteria such as weight, color, shape, texture, and volume.
Production Process
This outlines the logical phases that must be followed in the manufacture of our product, detailing the steps involved in achieving the desired output.
Production Plan
These plans are outlined in more detail within our product or service description. They encompass the overall strategy for
Read MoreInternational Trade Dynamics: Theories, Balances, and Exchange Rates
International Trade Fundamentals
Defining International Trade
International trade is the exchange of goods and services between different countries.
Free Trade Principles
Free Trade: The absence of barriers to the exchange of goods and services between countries.
Economic Impact of Global Trade
- Companies are compelled to constantly innovate and adapt their behavior to remain competitive.
- Exports from countries with low production costs can influence developed economies.
- The bulk of world trade involves
Fundamental Economic Concepts and Principles
What is Economics?
Economics is the study of the best allocation of a company’s scarce resources to achieve a set of objectives, whether individual or collective societal needs.
Understanding Economic Scarcity
Scarcity is a relative concept, meaning there is a desire to acquire a quantity of goods and services greater than what is available. Scarcity can be mitigated but not eliminated, as goods and services are limited due to insufficient resources to produce all that individuals wish to consume.
Opportunity
Read MoreStrategic Brand Management & Market Adoption Phases
Brand Strategy Decision Levels
Brand strategy involves several levels of decision-making. The main challenge often revolves around pricing, as consumers tend to purchase more when prices are low. Prerequisites to develop a strong brand include:
- The product must be distinguishable.
- The consumer must be able to assess the attributes that guarantee the brand’s quality.
Generic vs. Branded Product
The primary consideration here is pricing, as consumers often prefer lower-priced options. To develop a successful
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