Boost Sales: Psychology-Driven Strategies for Customer Acquisition and Retention
Growth: Expand Your Customer Base
- New Sales Channels (Distribution): Reach more customers through diverse channels.
- Geographic Expansion of Markets: Target new regions for growth.
- Cost of Customer Acquisition: Optimize spending to acquire customers efficiently.
- Lifecycle: Implement penetration and skimming strategies.
Re-Purchase: Increase Customer Purchase Frequency
- Satisfaction in Product Use Phase: Ensure customers are happy with your product.
- Customer Loyalty Programs: Reward repeat customers to foster
Cash Flow Analysis and Financial Position of Companies
What makeup accounting techniques could be used to handle cash flow statements, so that it shows a major/minor variation of the flows generated by defective entities?
While the result may be distorted by the effect of some income and expenditure, for example by increasing/decreasing amortization, impairment losses, etc., the defective flow generated by a magnitude of the company is totally objective. As much as the recognition and assessment of elements that make the defective flow, invoicing, and
Read MoreProduct Classification, Design, and Development
Product Classification at the United Nations
International Standard Industrial Classification (ISIC)
The International Standard Industrial Classification of All Economic Activities (ISIC) is the international reference classification of productive activities. Its main purpose is to provide a set of activity categories that can be used for the collection and reporting of statistics according to such activities.
Central Product Classification (CPC)
The Central Product Classification (CPC) constitutes
Read MoreUnderstanding Work Motivation: Drivers and Factors
Work Motivation: An In-Depth Look
Work motivation is what drives individuals to complete actions and achieve goals, whether for personal or group interests. Several key reasons fuel this drive:
- Power: The desire to control and influence, often leading to a search for positions of prestige.
- Economic Satisfaction: Fulfilling various needs through financial means.
- Transcendental: Concerns about transcendent, religious, or philosophical foundations.
- Social: An interest in improving societal conditions.
- Scientific-
Strategic Management: Intensive, Integration, Diversification & Defensive Strategies
Strategic Management Approaches
Alternative Strategies
Intensive Strategies
- Market Penetration: Increase participation of current products or services in existing markets.
- Market Development: Introduce current products or services into new geographic areas.
- Product Development: Increase sales through improvement or modification of current products or services.
Integration Strategies
- Forward Integration: Control distributors, including establishing websites for direct sales.
- Backward Integration: Increase
International Marketing: Key Concepts and Strategies
International Marketing: Key Concepts
Defining Marketing (AMA)
Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.Defining International Marketing (AMA)
International marketing is the multinational process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual