Strategic Analysis: External and Internal Factors

External Analysis

External analysis begins by distinguishing between the generic environment (determined by the social and economic system in which the organization operates) and the specific environment (referring to the industrial sector made up of competitors, suppliers, and customers) that is closer to the organization. In a SWOT analysis, external analysis reveals the threats and opportunities that the organization faces.

Analysis of the General Environment

The global generic environment of a

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EU Social Policy and Security: Health and Labor Rights

EU Social Policy and Social Security

Public Health in the European Union

The Treaty of Amsterdam established the need for the EU to address the health of its citizens holistically. The most considered areas are cancer, addiction, disease transmission, and general measures for health protection. The EU seeks to improve health information, establish rapid response mechanisms for threats such as epidemics, and prevent diseases.

In this sense, it launched the Community Action Program in the field of public

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Quality Management in Different Business Sectors

Quality of Economic Sectors

1. Types of Companies in Relation to Quality

The methodologies of quality management may be common in their basic features. However, the application of this methodology is specific to each company.

Each company must define, therefore, what quality management approach is most suited to their characteristics, although there are general characteristics such as the type of business and economic sector.

A classification of enterprises for the management of quality:

  • Companies that

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Key Business Terms and Definitions

Entrepreneur and Intrapreneur

Entrepreneur: An individual who, rather than working as an employee, runs a small business and assumes all the risks and rewards of a given business venture, idea, or good or service offered for sale. They are commonly seen as business leaders and innovators of new ideas and business processes.

Intrapreneur: Executives who can innovate and lead from within a company. An employee of a large corporation who is given freedom and financial support to create new products,

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Business and Marketing Terms: Definitions and Concepts

Barriers to Exit

Barriers to exit refer to the obstacles raised to companies that want to leave a sector or industry.

Barter

Barter is a commercial operation based on the exchange of property without cash payments.

Database

A database is a set of data stored on a computer or other location that is available for consultation.

Database Marketing

Database marketing uses a database that contains references to customers and prospects. This database can be expanded and analyzed to obtain accurate information.

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Employee Motivation: Theories and Techniques

Employee Motivation

Motivational Process

The motivational process, from the employee’s standpoint, is defined as the impulse that leads them to act to satisfy needs and achieve goals. From the company’s perspective, it can be understood as the ability to get workers willing to do the assigned work and to perform it well.

Motivation Theories

Hierarchy of Needs: Maslow

Maslow’s Hierarchy of Needs posits that motivation is not merely an impulse, but a situation of prioritized needs, where some have more

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