Understanding Trade Unions and Marketing Strategies
Trade Union: An organization formed by a group of workers that represents their interests. The reasons for joining together include strength in numbers, negotiating pay on behalf of its members, representing workers in grievances with management, providing advice if dismissed or made redundant, offering guidance if unfairly treated, and improving working conditions. Example: National Union of Teachers (NUT).
Craft Union: Represents a particular type of skilled worker. Example: An electricians’ union.
Read MoreEffective Accounting Techniques for Managing Cash Flow Variations
What Makeup Accounting Techniques Could Be Used to Handle LEFE Society?
While the result may be distorted by defective income and expenditure, for example, by increasing or decreasing amortization, impairment losses, etc., the defective flow generated by a company’s magnitude is totally objective. This is as much about recognition as it is about the assessment elements that make up the defective flow. Invoicing and payments are unrelated to the effects induced by the different accounting policies
Read MoreInternational Trade: Fundamentals and Framework
International Trade Fundamentals
International trade makes it possible for all parties involved to obtain benefits. The main advantage of trade is that it enables countries to specialize in the production of goods and services in which they are able to produce better. This leads the country to allocate its factors to activities with high productivity in relative terms and, as a consequence, possibilities of consumption are expanded. The greater relative availability of one or more factors of production
Read MoreCommercial vs. Social Marketing Strategies
Commercial Marketing
Commercial marketing: Market research is carried out to establish consumer demand. It does not involve making moral judgments on the buying habits of customers.
Strategies
Traditional focus (using billboards, TV ads, or local print media) or an online marketing campaign.
Social Marketing
A marketing approach aimed at influencing a positive change in individual behavior and improvement in society’s well-being. For example, anti-smoking campaigns centered on reducing smoking.
Advantages
Read MorePosition Analysis in Organizations
Position Analysis
Introduction
Each employee must make their maximum contribution. Work should be divided into units, ideally the smallest unit possible. This division facilitates:
- Labor administration
- Selection
- Development
- Grounds
Position Definition
A position is a set of tasks carried out within an organization to achieve its objectives. It encompasses the specific tasks and responsibilities performed by an individual in a job.
Position Analysis Definition
Position analysis is the process of determining
Read MoreMarketing Essentials: Product Life Cycle, Pricing & Strategies
Marketing Mix: Key Decisions
The marketing mix involves four key decisions that must be made for the effective marketing of a product.
Customer Relationship Marketing
Customer relationship marketing (CRM) uses marketing activities to establish successful customer relationships, maintaining existing customer loyalty.
Product Strategy
The product element includes consumer and industrial goods and services. New product development (NPD) is crucial for many businesses and is based on satisfying consumer
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