UX/UI Design Fundamentals: Key Concepts and Terminology

Posted on Dec 26, 2025 in Business Management and Marketing

UX/UI Design Fundamentals Assessment

Review the following questions and answers covering core concepts in User Experience (UX) and User Interface (UI) design.

Navigation and Structure

  • Question: In which exercise will you define the navigation of a digital product?
  • Answer: In the sitemap.
  • Question: A site map should show:
  • Answer: Navigation, content, and the relationship between different pages.
  • Question: A site map is:
  • Answer: How we organize the information structure for our product/service, and a diagram with the Information Architecture.
  • Question: What kind of information structure are we planning if we are using a tree-like structure?
  • Answer: Hierarchical.

Ideation and Goals

  • Question: What is the first thing you should define when you are ideating?
  • Answer: A long-term goal.
  • Question: What is the best ideation exercise for drawing as many ideas as possible for an interface?
  • Answer: Crazy 8’s.
  • Question: How do we take decisions when we are ideating with others in a group?
  • Answer: Taking notes and voting.

Research and Users

  • Question: Surveys & questionnaires are:
  • Answer: Quantitative research techniques.
  • Question: Which kind of user research helps us understand why people do the things they do?
  • Answer: Qualitative.
  • Question: If you want to create a fictional representation of your ideal customer, which technique would you use?
  • Answer: User persona.
  • Question: In UX Design, what do we mean with the term “assumption”?
  • Answer: A thing that is accepted as certain to happen, without proof.
  • Question: Where can we find user experiences?
  • Answer: Everywhere.

Design Process and Principles

  • Question: What are the phases of the Design Thinking process?
  • Answer: Research, ideation, prototyping, validation.
  • Question: What’s the name of the methodology we are using in class?
  • Answer: User-centered Design and Design Thinking.
  • Question: How do we call design practices which prioritize users and their needs?
  • Answer: User Centered Design.
  • Question: UX design is about having empathy with the users.
  • Answer: True.
  • Question: User experience design is:
  • Answer: Prioritizing user’s experiences.
  • Question: What does consistency mean in design?
  • Answer: Using the same styling across all channels.
  • Question: What kind of information structure would you use for the on-boarding screens of an app?
  • Answer: Consistent.
  • Question: What would you include in a user journey?
  • Answer: Content, emotions, progression, devices, and functionality.
  • Question: Which exercise will show the user’s daily actions and the touchpoints with our tool?
  • Answer: User journey.
  • Question: User journey is the path which people will follow while using our products or services.
  • Answer: False. (It describes the path, but the statement implies a definition that might be too narrow or incomplete without context, though generally, it is the path.)

Wireframing and Prototyping

  • Question: Wireframes shouldn’t have:
  • Answer: Colors.
  • Question: A wireframe is a prototype in:
  • Answer: Low fidelity.
  • Question: Home page, landing page, and other features are things we start designing when we are:
  • Answer: Wireframing.
  • Question: A well-structured interface design should have:
  • Answer: Columns, Gutter, and Margins.
  • Question: How many call-to-actions should a landing page have?
  • Answer: 1.
  • Question: What is the next step after designing the UI?
  • Answer: Development.

Visual Design and Terminology

  • Question: What does the acronym UX stand for?
  • Answer: User experience.
  • Question: What does the acronym UI stand for?
  • Answer: User interface.
  • Question: UX is not about making things pretty, but visual design has a big influence on it.
  • Answer: True.
  • Question: What is the name of those 3 lines on the top corner of an app or website?
  • Answer: Hamburger menu.
  • Question: When we design a long text layout, why should we divide the copy into columns?
  • Answer: Because that way the text is easier to read.
  • Question: The typography style with the same spacing value for all letters is called:
  • Answer: Monospaced.
  • Question: Typography is commonly designed as a bitmap format.
  • Answer: False.
  • Question: Photos can be vectors?
  • Answer: False.
  • Question: If you would like to export a vector, you would do it in:
  • Answer: .svg.
  • Question: When you export a bitmap image with a transparent background, you do it in:
  • Answer: .png.
  • Question: Which software/s would you use if you want to design an icon?
  • Answer: Illustrator, Sketch, and Figma.
  • Question: Which of these softwares wouldn’t you recommend for interface & visual design?
  • Answer: InVision (Often used for prototyping/handoff, not primary creation).

Market and Miscellaneous

  • Question: Niche market is the subset of the market on which a specific product is focused.
  • Answer: True.
  • Question: What is a responsive website?
  • Answer: A web that performs well on all kinds of devices.
  • Question: Who of these persons will not necessarily see your wireframes?
  • Answer: Your mother.