Essential Visual Design and Geometric Concepts

Visual Arts & Geometry Terminology

Cinematography & Photography Shots

Understanding different camera shots is crucial for visual storytelling.

  • Extreme Close-Up (ECU)

    The nearest shot, informing us of very small details. Used sparingly and only when necessary to emphasize a specific element.

  • Close-Up Shot

    Includes only the character’s head, capturing all gestures, facial expressions, and emotions to convey the character’s feelings.

  • Medium Shot (Waist Shot)

    Captures only half of the body, typically from the waist up, describing the upper figure.

  • American Shot (Knee Shot)

    Frames a person from the knees up, commonly used in Westerns to show holsters and guns.

  • Full Shot (Long Shot)

    Shows a character fully on screen, along with significant background scenery or sets, emphasizing their environment.

  • Extreme Long Shot (Wide Shot)

    The most distant shot, showing the entire landscape or environment, often used to establish setting.

Compositional Elements: Lines & Curves

Lines and curves are fundamental building blocks of visual composition.

  • The Line

    Arises from the stroke that a moving point leaves on a surface, forming the basis of drawing and design.

  • Line Orientations

    Lines can be parallel (maintaining equal distance) or perpendicular (intersecting at a right angle).

  • Horizontal Lines

    Suggest a feeling of rest and tranquility, often associated with horizons and stability.

  • Vertical Lines

    Suggest balance and vertical elevation, conveying strength and aspiration.

  • Diagonal Lines

    Symbolize movement, dynamism, and tension, adding energy to a composition.

  • Curved Lines

    Convey sensations of power and depth when closed, and variable motion or grace when open.

Textures & Surfaces

Texture adds depth and sensory experience to visual forms.

  • Texture

    It is the external quality of forms, referring to the material structure of a surface.

  • Visual Textures

    Those that are perceived by sight, depending on the type and quality of light reflecting off a surface.

  • Tactile Textures

    Those perceived by touch, depending on the degree of softness, hardness, roughness, etc.

  • Organic Textures

    Textures that obey the natural configuration of matter, often irregular and flowing.

  • Geometric Textures

    These are characterized by systematic and repetitive patterns, often man-made or structured.

  • Textures may be natural or superimposed (applied).

  • Satin Texture (Smoothness)

    The tactile and visual sensation of a polished surface, often perceived through pressure or light reflection.

Fundamental Visual Concepts

Key terms that define elements within visual language.

  • Sign

    In visual language, a mark made to represent or express something, carrying meaning.

  • Juxtaposition

    The act of placing an item or element immediately next to another, often for comparison or contrast.

Light & Illumination

Light is essential for perception and creating mood in visual arts.

  • Natural Light

    Varies according to the hours of the day, changing in intensity and color temperature.

  • Artificial Light

    Is constant, not varying the position of its source, allowing for controlled illumination.

  • Direct Light

    Produces strong contrasts, sharp shadows, and intense highlights.

  • Indirect Light

    Qualifies the surfaces of objects with degraded values, creating softer transitions and diffused illumination.

Color Theory Essentials

Understanding color is vital for creating harmonious and impactful visuals.

  • Achromatic

    A composition or shape devoid of color, relying solely on shades of gray, black, and white.

  • Gradient

    A gradual and constant variation from one tone or color to another.

  • Color Graduation (Intonation)

    The graduation of colors and values to obtain a harmonious effect, creating smooth transitions.

  • Brightness (Luminosity)

    The amount of light a tone possesses, determining its lightness or darkness.

  • Monochromatic

    Applies to figures that have a single color, often explored through varying shades, tints, and tones of that color.

  • Penumbra

    The area between lights and shadows, characterized by intermediate shades and partial illumination.

  • Primary Colors

    The fundamental colors from which all other colors can be mixed. Commonly cited primary colors include Red, Yellow, Blue (traditional pigment primaries) and Magenta, Cyan, Yellow (printing primaries).

  • Secondary Colors

    Created by mixing two primary colors. Examples include Green (Blue + Yellow), Violet (Red + Blue), and Orange (Red + Yellow).

  • Tertiary Colors

    Created by mixing a primary color with a secondary color, resulting in hues like red-orange or blue-green.

  • Ochre

    A yellow mineral consisting of hydrated iron oxide, used as a pigment since ancient times.

Triangle Geometry Definitions

Key terms related to the properties and points of concurrency within triangles.

  • Polygon

    A closed planar figure formed by three or more straight line segments.

  • Altitude (Height)

    The perpendicular distance from a vertex to the opposite side. The intersection of the three altitudes is called the orthocenter.

  • Median

    A line segment from a vertex to the midpoint of the opposite side. The intersection of the three medians is called the centroid.

  • Perpendicular Bisectors

    Lines that bisect each side of a triangle at a right angle. The three perpendicular bisectors meet at a point called the circumcenter.

  • Angle Bisectors

    Lines that bisect each angle of a triangle. They intersect at a central point of the triangle called the incenter (which is the center of the inscribed circle).

  • Centroid

    The meeting point of the three medians of a triangle, also its center of gravity.

  • Circumcenter

    The meeting point of the three perpendicular bisectors of a triangle, and the center of its circumscribed circle.

  • Incenter

    The meeting point of the three angle bisectors of a triangle, and the center of its inscribed circle.